OUR PROGRESS · OCTOBER 20, 2026
See the work.
Follow what comes next.
13 milestones complete. Milestones 14–17 targeted for October 2026. Product release targeted for April 16, 2027.
Completed
Personal assistance framework
A framework for everyday assistance, thoughtful reminders, planning ahead, and follow-through.
The framework places reminders and practical daily assistance before coaching. It gives the team a basis for deciding when a suggestion is useful, when to ask for confirmation, and when to stop.
An annotated assistance journey, using fictional daily plans.
Capture landscape + 4:5 versionsA founder walks through a reminder, a suggestion, and a respectful follow-up.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Start with daily life, not a feature list.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Core system patent filed
A provisional application covering the wearable system and contextual assistance was filed in May 2026.
This filing concerns the system as a whole: a wearable connected to contextual, personalized assistance. The public story should explain that purpose while keeping unpublished claims and legal advice out of the media.
A filing receipt with private information removed; pair with a simple system overview.
Capture landscape + 4:5 versionsExplain the problem the core system addresses without disclosing unpublished claims.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Protecting the idea behind personal assistance.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Personal baseline assessment
A starting point for understanding each person, refined as Tombi learns their routines.
A baseline provides an initial reference for personalization. The supporting story should explain the assessment’s scope and limits without implying that a starting profile predicts every need or clinically validates Tombi.
An approved baseline-assessment overview with synthetic example responses.
Capture landscape + 4:5 versionsA researcher explains what a starting baseline can and cannot tell us.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: A starting point, not a label.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Ethics & Privacy Charter
Written commitments to wearer control, careful audio handling, and respect for other people’s voices.
The charter gives product and engineering decisions a set of privacy commitments to work toward. The detailed policy must remain aligned with the release’s actual handling of audio, context, sharing, and deletion.
A designed one-page privacy charter with three plain-language commitments.
Capture landscape + 4:5 versionsDemonstrate how a privacy principle changes a product decision.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Privacy belongs in the design brief.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Acoustic measurement patent filed
An application covering evoked acoustic measurement was filed in August 2026.
The filing addresses responsiveness measurement through a body-worn apparatus. A useful public explanation should describe the intended interaction benefit and distinguish the filing itself from evidence of measured performance.
A redacted filing confirmation and an approved conceptual acoustic illustration.
Capture landscape + 4:5 versionsExplain the purpose of responsiveness measurement without unpublished technical details.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Knowing when to speak matters.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Device architecture & circuit design
Custom hardware designed for a compact, everyday wearable.
The custom board brings sensing, audio, communication, and power requirements into a wearable form. Its story can show the physical design tradeoffs without disclosing sensitive layouts or unverified battery specifications.
Macro photographs of the board, with approved component labels.
Capture landscape + 4:5 versionsA slow board-to-enclosure walkthrough showing the design constraints.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Small hardware. Many connected decisions.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Development hardware tested
Audio, motion sensing, Bluetooth communication, and power subsystems tested on development hardware.
Testing subsystems on development hardware helps isolate problems before they are combined on a custom board. Show individual checks and their conditions rather than treating a successful bench test as proof of every real-world scenario.
A bench-test setup with readable, non-sensitive test labels.
Capture landscape + 4:5 versionsShort clips of audio, motion, and Bluetooth checks; show the actual result.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Test the parts before building the whole.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Firmware beta completed
Working firmware for audio capture, sensor data, and a low-power Bluetooth link.
The beta connects audio and sensor handling with the phone link. A demonstration should make that path visible and identify the build being shown, so viewers can distinguish a working prototype from planned behavior.
A firmware status screen beside the working prototype; remove identifiers.
Capture landscape + 4:5 versionsShow one real audio-capture or sensor-to-phone path from start to finish.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: The first working link.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
First ten prototypes built
The first ten assembled pendants with custom boards and enclosures for hands-on testing.
Ten assembled pendants make it possible to test a repeatable physical experience rather than a single bench setup. Photographs should show the actual devices; captions should explain their prototype status.
All ten prototypes arranged together, plus a close-up of one assembled unit.
Capture landscape + 4:5 versionsA 20-second assembly-to-power-on sequence with captions.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Meet the first ten Tombi prototypes.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Firmware v1 completed
Wake-word support, reminders when the phone is out of range, and battery-life tuning.
The first firmware release brings the pendant’s functions together for the prototype cycle. Demonstrations should identify which reminder and wake-word behavior is verified and which performance details remain under test.
A real wake-word and reminder test, with the test conditions visible.
Capture landscape + 4:5 versionsShow a confirmed reminder and, if verified, its delivery while the phone is out of range.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: A reminder should arrive when it matters.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Mobile app v1 completed
An iPhone and Android app in English and Korean, connecting calendars, reminders, and the wearable.
The first mobile app connects the wearable with calendar and reminder functions. Show the setup and everyday flows in both planned languages using synthetic account data, rather than implying every future feature is already available.
Approved iPhone and Android screenshots in English and Korean using demo accounts.
Capture landscape + 4:5 versionsRecord pairing and setting a reminder, with personal information hidden.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: The first app connects the experience.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Prototype testing completed
Daily-wear checks for audio, battery life, Bluetooth reliability, and comfort.
This phase examines how the connected system behaves during use: sound, connection, battery, and comfort. The strongest story is one concrete issue, the change made, and the result of a repeatable retest.
A before-and-after issue log with resolved items and no private user data.
Capture landscape + 4:5 versionsShow a reproducible problem, the correction, and the retest.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: What testing taught us.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Completed
Phase 1 analysis completed
Use prototype findings to improve context understanding and the timing of assistance.
Phase 1 analysis turns observations into changes to context handling and coaching. Show a specific approved example of a changed decision or message, together with the limits of what the prototype data can establish.
An approved chart of prototype findings, with sample size and limitations.
Capture landscape + 4:5 versionsExplain one learning that changed the timing or wording of a suggestion.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Turn feedback into a better next step.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Target · October 2026
Personalized coaching patent filing
A planned filing covering self-learning, personalized, and proactive coaching.
The planned filing focuses on how personal learning can lead to timely suggestions. Public materials should stay at the user-benefit level until the filing and disclosure scope have been reviewed.
A public-safe concept diagram; add a redacted filing receipt only after filing.
Capture landscape + 4:5 versionsDescribe the intended benefit of personalization, without unfiled invention details.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Protecting how Tombi learns.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Target · October 2026
Second-generation hardware design
Refine the hardware and form for comfort, battery life, and everyday wear.
The second hardware revision is intended to incorporate lessons from the prototype cycle. Its story should compare a small number of actual changes and explain why each one matters in everyday wear.
Rev 1 and rev 2 side by side, with approved dimensions or changes labeled.
Capture landscape + 4:5 versionsCompare handling, comfort, and a verified battery test under stated conditions.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Refining the everyday experience.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Target · October 2026
Fifty second-generation devices
Build a larger group of second-generation pendants for testing.
A larger batch supports the next stage of evaluation across more devices. Once built, document the actual count and quality checks rather than implying that a manufacturing milestone is the same as completed user validation.
The fifty-device build arranged on a workbench, once assembled.
Capture landscape + 4:5 versionsA short production and quality-check sequence with an actual unit count.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: From ten prototypes to fifty.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Target · October 2026
Firmware & mobile app v2
Improve assistance, reminders, and usability based on prototype feedback.
The second software generation should reflect feedback from the first devices and app. A side-by-side task is more useful than a long feature list: show what becomes clearer, more reliable, or easier to complete.
A v1/v2 screen comparison with the same synthetic scenario.
Capture landscape + 4:5 versionsShow one software improvement from user feedback to working behavior.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: The next version should feel simpler.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Regulatory certification
Complete the applicable wireless and battery testing and certification process.
This stage covers applicable wireless qualification and battery-related requirements before sale. Use actual completion records and explain their scope; certification does not itself establish clinical benefit or perfect safety.
Actual authorization or qualification documents, with scope and identifiers reviewed.
Capture landscape + 4:5 versionsExplain what each completed test covers—and what it does not certify.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Evidence before availability.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Research ethics review & consent
Independent review and clear consent before testing with participants outside the team.
Testing with participants requires a clear account of what is collected and what choices they have. The media should explain consent, withdrawal, and the treatment of people nearby without exposing participant information.
Approved participant information and consent materials, with private fields removed.
Capture landscape + 4:5 versionsA research lead explains participation, withdrawal, and bystander information.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Testing begins with informed choices.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Real-world user testing
Learn how Tombi fits into people’s homes and everyday routines.
Testing in everyday settings examines whether the intended assistance fits real routines. Future materials should include what users found difficult as well as useful, with permission for any identifiable account or recording.
Consented daily-use photographs; use staged scenes until participant permissions exist.
Capture landscape + 4:5 versionsA participant-approved clip describing a real experience, including limitations.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Learn from life outside the lab.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Final enclosure design
Finalize the look and feel, informed by real-user feedback.
The final enclosure brings feedback into the physical experience of wearing Tombi. Show the actual final form, and review whether enclosure changes require additional technical verification before making continuity claims.
Final enclosure photographs with consistent lighting and views.
Capture landscape + 4:5 versionsShow how the final form fits everyday clothing and movement.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: The form follows the experience.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Launch production
Manufacture the final pendant for launch.
This is the transition from development units to the product intended for customers. A documented assembly and inspection sequence can explain how consistency is checked without promising an unannounced production volume.
An approved manufacturing and inspection sequence; hide supplier-sensitive information.
Capture landscape + 4:5 versionsFollow one unit through assembly and a documented quality check.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: From prototype to finished product.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
App Store & Google Play release
Make the Tombi app available for customers.
Publishing the mobile apps makes the supported software available through the relevant stores. Add live listing links only after approval, with accurate regions, compatibility, and any rollout limits.
Actual live store listings after approval, with correct region and availability.
Capture landscape + 4:5 versionsA captioned install-and-onboarding walkthrough using a demo account.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Ready to begin.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Planned · Before launch
Final quality checks & updates
Complete production quality checks and final software updates before shipping.
The final stage checks production units and aligns them with the release software. Show a representative acceptance check and the version tested; avoid implying that one filmed unit proves every unit’s performance.
A completed production test checklist and a software release summary.
Capture landscape + 4:5 versionsShow one final verification and explain the acceptance criterion.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: The last checks before shipping.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.
Target · April 16, 2027
Tombi product launch
Tombi becomes available to order directly from Chamomile Lab.
The target is direct ordering from Chamomile Lab on April 16, 2027. Final launch materials should state the actual price, included services, availability, and shipping expectations when those details are confirmed.
Final product photography and the real order page when orders open.
Capture landscape + 4:5 versionsA launch film combining the product, a verified everyday scenario, and ordering details.
15–45 seconds · Captions · 16:9 + 9:16Social story idea
Opening line: Tombi is ready to meet your day.
Suggested sequence: show the problem, the work, then the actual outcome or next step. End with a link to this milestone. Use the status shown above and distinguish completed evidence from future plans.
Before posting: approve claims and imagery; obtain participant permission; remove private or unpublished material. This is a content brief, not a scheduled or published campaign.